CURIOSITY and INTEREST are my drivers. Not only do I love to travel, learn about TECHNOLOGY, SCIENCE & CULTURES; I also enjoy to meet new people. You want to CHALLENGE me? Even better! I am a fast learner, excellent in bridging disciplines and CONNECTING ideas from different fields and DIMENSIONS. I like to reach limits, and love to PUSH them even further to create solutions with a bit of MAGIC.
The effect of creativity and prior knowledge on abductive reasoning during concept selection. Besides my own research, I work as Research Assistant mainly in the fields of creativity, decision making and reasoning for Delft University of Technology and University of Sydney.
Blue dot design award 2016. Dutch Finalist of the Clean Tech Challenge, Honor Project about New Generation of Work
In 2015 I went back to University to study Strategic Product Design. In August 2017 I finished my Master of Science and received the dutch title of "Ingenieur" with honours. During the time I did projects for Air France Martinair KLM Cargo, St.Studio, Peerby, Deloitte and other companies.
How an idea can change a whole industry and create new revenue models… winner in the category economy.
and start something new. Product and Concept Design for different clients. Developing Business Tools for Startups and Facilitators. Teaching Concept Development, Visual Thinking, InDesign and Photoshop. Between start-ups, teaching and design – always looking for new challenges.
at mediaLAB Amsterdam development of a field management system
Double degree in Industrial Design and Communication Design at Braunschweig University of Art, Germany, Thesis 1,0
DFJW/OFAJ scholarship learning all techniques of glass production including glass blowing, making, casting, lamp working,…
learning about the emotional site of a product, gold smithing and casting techniques, Winner of Cluster – Envase y Embalaje contest (Instituto Tecnológico del Embalaje, Transporte y Logística ITENE)
The term strategic design is getting more and more popular, but only a few know what it really is. In order to create a shared understanding, I designed a model which puts the core aspects of strategic design into perspective, and which presents my view on strategic design: a holistic approach to orchestrate components of […]
Our market is changing faster than ever, creating turbulences and uncertainty. To be able to make sustainable profit, companies do not only need to be first in the market, they also need to make the right decisions at the right moment. Innovation often fail – either because the market is not ready or because the innovation […]
Where it all started: the origin and the mindset which is included in every project. No matter which dimension, scope or method – it will always be designed with passion.
A good strategy is the basis and key to success. It makes the difference between good and great. When design is combined with business it becomes huge and bold.
A company is more than just a look. It's about emotion, drive & people. Many become blind and forget what they are actually good in or just stop moving.
Even though you might think it's not possible, we will make it possible – and this I don't want to keep for myself but share with others. If you can explain, you really understood.